Blog

Real Estate is going mobile – are you in?

I just read about a new report from Real Estate Marketing Insider on the commercial real estate industry and mobile marketing.  Read a post about the report. REMI reports that commercial brokers are using mobile marketing more now than ever before, with a 61% increase in mobile use in just a year.  That's a huge

Ensure Emails Get Read

There are a couple of magazine websites I check on a semi-regular basis.  One of these is Inc.com, a website version of Inc. magazine.  If you haven't read it before, it's for people who want to start or grow a business.  Although it does have a lot of information on starting a business, a lot

State of Retail Real Estate

Some CORFAC brokers participated in a conference call last week to discuss their specialization in retail.  During the call, they discussed the state of their markets in St. Louis, Seattle, Delaware, and more.  They also discussed the state of retail real estate nationwide. NOI is up in 2012 over 2011 about 3.6% on retail properties

Managing Risk on Industrial Build to Suit

Pete Anderson and Curt Hefner from Becknell Industrial led a webinar for CORFAC members on build to suit projects.  Becknell has a great history with CORFAC affiliates, starting in 1999 with Jim Klements, Weber Wood Medinger CORFAC International in Cleveland, OH. Since then, Becknell has completed 6 build to suite BTS transactions for TRW of

CORFAC Marketing for YOU

A large portion of the CORFAC yearly budget goes to advertising - in trade magazines, industry websites, and on Google.  The communication committee works with HQ and PR consultant Gary Marsh to decide the best use of the funds - to get the most reach for the $$. We have a couple of exciting new

Investing in CRE

CORFAC's Investment Specialty Group met yesterday to discuss the state of their markets in North America.  CORFAC affiliates from Seattle, Richmond, Nashville, Phoenix, and Vancouver all discussed the state of their markets including cost per sq ft, occupancy rates, trends. CORFAC members can view a recording of the call in the CORFAC Extranet.  Visit http://corfac.com/cx-pro-dev-webinars-podcasts.cfm?WebinarID=47

The Lipsey Survey and The CORFAC Brand

The Lipsey Company is conducting their yearly Commercial Real Estate Top Brand Survey.  In 2011, CORFAC International was listed at #12 on the Service Provider list, but dropped to #21 in 2012.  Vote to make CORFAC higher on the list.  Being included in lists like this one helps keep CORFAC brand recognition high. CORFAC was

Stuart of ICR Innovates with Video Market Reports

Barry Stuart, Commercial Sales & Leasing Agent with ICR Commercial Real Estate/CORFAC International in Saskatchewan, is using technology to present his market reports in an original way: on YouTube. With an innovative and principled approach to sales and project development, Barry specializes in commercial investment sales, representing local, national and international clients. He was the

Talking to Media

A great option for getting the word out about your firm is becoming an expert for your local media.  If they see you as an expert in commercial real estate, they will call and ask your opinion on articles they are writing - an easy way to get your name in print. On today's Marketing/PR

Use PR to Grow Your Business

We all work hard to get the word out about our businesses, and PR is an easy (and inexpensive) way to do that.  The hard part, is crafting messages that get picked up in the media...and spread to potential customers and online. I just read an article from Inc. about How Smart Companies Use PR to